Celio

When cities went under lockdowns, it was the nonessential items businesses which were forced to temporarily shutter shop, the worst hit by the pandemic. The supply chain too suffered with the closure of retail units. One of the worst...

Over the years, jackets have evolved parallel to the preferences of the modern Indian consumer. In contrast to times gone by, modern jackets are bulk-free and comfortable, with multi-utility features which make them the numero uno choice among all...

Sweatshirts, once an inherent part of gyms and workout routines, are fast becoming a symbol of personal style and self-expression throughout the world. While these hooded garments have been in use since the late 1930s, they have been successful...

It’s no hidden fact. Despite all efforts, the retail industry constantly struggles to keep pace with what exactly it is that their consumers want. Expectations are temperamental and becoming increasingly difficult to live up to.One conceivable way that can...

The Indian apparel industry has traditionally been largely driven by women; it was always the women who were more inclined towards fashion trends. Men’s purchases were need based. However, the tables have turned now as an increasing number of...

Denim is a legend in itself. It’s the world’s favourite blue fabric and has an iconic history. Over the years, denim has single-handedly revolutionised the western wear market around the globe. In India too, while western wear was somewhat...

Convenience and ease of purchase have become key decision making factors for retail consumers and Omnichannel provides consumers with varied options to achieve this objective.The conflict between online and physical stores is fading, as both the platforms have come...

What could be more masculine than a pair of jeans? Sturdy, utilitarian and yet classically stylish, over the last century denim has become the new ‘trousers’ of choice for men around the world. It’s surprising though, how a simple...

Large format retailing venture from the Landmark Group, Lifestyle has recently launched a number of window concepts revolving around a central theme - summer and poolside.Linen, being an wardrobe essential in the summer, Lifestyle partners with linen brand Celio...

The Indian Fashion Retail Market is poised for great growth. According to Technopak Research, the Indian Retail Market was estimated to be worth Rs 53,06,400 crore (US$ 792 billion) in 2018 and is expected to reach Rs 1,50,68,300 crore...