chai
Beverages
Assam-based D2C Esah Tea is now available in Delhi
Esah Tea is available in more than 80 departmental stores in DelhiNew Delhi: Assam-based D2C tea brand Esah Tea has announced its expansion into the national capital, the company announced in a press release on Monday.Esah Tea’s presence in...
D2C
Our tea flavours will transport you back to your hometown, Devanshi Chitlangia of Chaika
Since its launch in October 2019, the instant tea brand Chaika has amassed a customer base of over 10,000Bengaluru: For many people, the only place to enjoy a cup of masala chai was at a roadside tea stall (or...
Case Studies
Retail Tech Case Study: How Chaayos improved customer retention by 20%
With the help of generative AI, tea chain Chaayos was able to improve customer retention, increase revenue and enhance the experience
New Delhi:Â Founded in November 2012 by Nitin Saluja with a passion to experiment with tea, Chaayos is a contemporary...
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Latest News
An American or a British model doesn’t work in India. It must be Indianized: Abhijeet Anand, AbCoffee
Abhijeet Anand, founder and chief executive officer of AbCoffee talks about the changing lifestyles of Indians; the future of...
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