consumer behaviour

Co-founders of Prath Ventures shed light on their investment strategy, evolving consumer brand trends and key considerations before investing in a brand… New Delhi: Founders of Mumbai-based Venture Capital firm Prath Ventures Piyush Goenka and Harmanpreet Singh believe in the...

Industry experts on how to make the most of data analytics to be able to make decisions that add value to the business New Delhi: The analysis of data for making the right decisions is a foundational element for any...

The COVID-19 pandemic has irrevocably changed the way we go about our daily lives. As we emerge from the after-haze of a year that left us locked in at home with little access to public places, including malls, movie...

The ILC Group, an emerging leader in Delhi NCR’s real estate space, is currently developing a complete spectrum of multiple institutional investment-grade assets across commercial, retail, IT, residential and mixed-use segments.Equipped with an experienced, professional management team and promoters...

A large majority (77%) of CEOs said they will fundamentally change how their companies interact with customers as a priority to drive business growth, according to a new report released by Accenture (NYSE: ACN).The report, titled “The Business of...

As the global economy is gradually transitioning from the respond phase to the recovery phase, India is also looking at riding on the festive wave and positive consumer sentiments to return to normalcy.According to a Deloitte survey titled 'Demystifying...

As economic activities gather pace and hopes of vaccines to counter the coronavirus pandemic rise, confidence among Indian consumers have also improved. The monthly Refinitiv-Ipsos Primary Consumer Sentiment Index (PCSI) for India, has inched up by 2.1 percentage points in...

Food & FMCG products in India were typically retailed in small individually or family-owned and operated stores located in villages, city neighborhoods, and large urban markets. Grocery stores (called Kirana stores locally) account for the bulk of food retail...

Amplitude, the leader in Product Intelligence, has announced the results of a global survey that measures businesses' attitudes and approaches for building digital products and experiences. The Amplitude Product Intelligence Report finds companies that haven't embraced Product Intelligence as a business...

A large majority (77%) of CEOs said they will fundamentally change how their companies interact with customers as a priority to drive business growth, according to a new report released by Accenture (NYSE: ACN). The report, titled “The Business of Experience (BX)” and led by...