Consumer Trends

From increase in GenZ spending to channel switching, these consumer trends are driving growth in retail Tech-savvy consumers are increasingly demanding a seamless blend of digital and physical channels to discover, research, compare, and purchase products at the best prices....

Big e-commerce players like Amazon use advanced AI/ML (Artificial Intelligence/Machine Learning) to combat fake reviewsNew Delhi: The success of India's thriving e-commerce sector is driven by consumer trust, experts said on Wednesday, while stressing the importance of transparency, data...

India is a priority market for Walmart, and the dedicated landing page builds upon our commitment to Indian sellersNew Delhi:  Multinational retailer Walmart announced the launch of a dedicated page for Indian sellers to register and sell on the...

Implementing omnichannel marketing strategies empowers malls to create a comprehensive and compelling shopping experience that connects with customers across various channelsBy Gaurav Balani, DGM - Marketing, Infiniti MallMumbai: The retail industry is experiencing a massive shift due to the...

The COVID-19 pandemic has irrevocably changed the way we go about our daily lives. As we emerge from the after-haze of a year that left us locked in at home with little access to public places, including malls, movie...

The pandemic cultivated a technological boom that continues to reshape shopping behaviours and attitudes for even the most digitally savvy consumers.Download this webinar to understand the top five tech-driven trends expected to reshape commerce the most in 2021.

Deloitte India has unveiled the 2021 edition of the report 'Know your consumer – What you see is what you get' at Retail Leadership Summit (RLS) organized by Retail Association of India (RAI), highlighting key trends that will drive...

The 2019 consumer trends demonstrate that the essential way of the consumers buying behavior depends on instant satisfaction, new experience and personalization in retail. Modern customers discover new opportunities to shop both online and offline.Below are the retail consumer...

Nielsen report on tracking consumer trends for 2019 and making them work for retail business in an intelligent manner...Click Here To Download The Full Report

Marketers are charging ahead in trying to understand more about Gen Z’s shopping preferences in an attempt to start building brand loyalty and a relationship with this digital generation.Emergence of Generation ZRanging from teens to those fresh out of college,...