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Customer 360 Strategy

How pull marketing saved businesses from sinking during the pandemic

In simple words, pull marketing is an approach that marketers use to draw customers to a brand through search engine optimization (SEO) and other non-intrusive methods. With the pandemic, social distancing became the call of the day and push...

GreenHonchos: Enabling Intelligent Retail

E-commerce business is on a growth path and is set to achieve almost 265% growth by 2021. Experts are predicting that what was a $1.3 trillion industry in 2014 to is going to be a $4.9 trillion industry by...
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Latest News

99 Pancakes raises Rs 200 million for pan-India expansion

With the new capital,  the brand is set to add 50 new outlets by the end of the current...
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