Customer Behavior
E-Commerce
The rewards of customer retention in e-commerce
Here's why experts favour customer retention over acquisition in online commerceNew Delhi:Â A report by customer engagement platform MoEngage found that over 62% of customers uninstalled their e-commerce applications within the first week of downloading them.Retention is increasingly becoming more...
- Advertisement -
Latest News
Understanding India’s Retail Terrain: Offline Landscape and Consumer Trends
A glimpse of India's offline retail landscape, how consumers shop offline, and the role data plays in connecting the...
- Advertisement -