Customer data management

Surbhi Juneja, director for strategy and growth, WebEngage talks to IndiaRetailing about growing retail marketing scenario in the country  New Delhi: Surbhi Juneja, director for strategy and growth, WebEngage talks to IndiaRetailing about the evolving retail marketing scenario in India....

Inventory management, order fulfilment, customer data management, and staffing are key areas businesses must address to derive return on their investments in omnichannel retail A wave of consolidation has hit Indian retail industry, and we look forward to a $2...