customer experience checks
E-Commerce
Unifying online/offline customers data key for effective retail marketing strategy: Surbhi Juneja, WebEngage
Surbhi Juneja, director for strategy and growth, WebEngage talks to IndiaRetailing about growing retail marketing scenario in the countryÂ
New Delhi: Surbhi Juneja, director for strategy and growth, WebEngage talks to IndiaRetailing about the evolving retail marketing scenario in India....
Case Studies
Retail Tech Case Study: How Apparel Group India managed to grow its e-commerce sales by 30%
In addition to growth in sales, the Apparel Group was also able to achieve 12-14% increase in ‘add to cart’ rate, among other benefits, thanks to finding the right tech-implementation partner
New Delhi:Â Covid-19 compelled several companies to turn their focus...
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Latest News
Swiggy announces 5th ESOP liquidity programme worth $65 million
So far, the company has cumulatively enabled over Rs 1,000 crore of ESOPs liquidity over the five events, benefitting...
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