D2C brands India

Today, the parent brand High Street Essentials has over 500 offline retail touch points and is currently focusing on expanding the D2C footprint of its brandsBengaluru: The Indian fashion industry has transformed with the explosion of online fashion. And...

Since its launch in October 2019, the instant tea brand Chaika has amassed a customer base of over 10,000Bengaluru: For many people, the only place to enjoy a cup of masala chai was at a roadside tea stall (or...

In the 11 years since its inception, this digital-first brand has garnered a substantial following among girls and women nationwide, primarily due to its attractive yet budget-friendly range of handbagsBengaluru: Think Lavie and what comes to your mind is...

Born during the pandemic, Something’s Brewing has within a few months of its launch become a growing community of coffee lovers, providing a platform to learn different ways to brew coffee, compare brewing methods, share recipes, and even buy...

Consumers surprisingly invested on astrology, religious products and hobbies such as knitting and gardening, as per an Instamojo report Bengaluru: Indian netizens spend more than Rs 2 million on unusual D2C (direct-to-consumer) brands in FY (fiscal year) 2023 according to a...

Marketing and branding experts reveal the secrets that businesses can use to build that build brands that stand the test of time and stay relevant New Delhi: While strategies and tools of brand building change over time, fundamentals are timeless. Sticking...

Commercial pilot turned entrepreneur Gaurav Khatri of Noise, on what helped the business take off and create enough noise to give competition to established players in the segmentNew Delhi: Founded in 2014 by Amit Khatri and Gaurav Khatri, smart wearables...

Snacking is undergoing a huge shift with consumers opting for nutritious and hygienic snacking options. Here’s are some key trends driving the category and food retailers can adapt to them to get a larger portion of the action By Progressive...

SuperBottoms‘ current line of products includes cloth diapers, langots, potty training pants, and diapering accessories Mumbai: SuperBottoms, a sustainable baby and mom care brand, has onboarded Indian actor Alia Bhatt as its investor and brand ambassador, the company announced in...

Myntra will provide end-to-end support services focusing on building awareness, driving consideration and conversations to D2C brands across categories including fashion, footwear, accessories and home Bengaluru: Fashion e-commerce marketplace Myntra has introduced the ‘Rising Stars’ programmeme to scale D2C (direct to...