D2C brands with eccentric names

In the 11 years since its inception, this digital-first brand has garnered a substantial following among girls and women nationwide, primarily due to its attractive yet budget-friendly range of handbagsBengaluru: Think Lavie and what comes to your mind is...

SuperBottoms‘ current line of products includes cloth diapers, langots, potty training pants, and diapering accessories Mumbai: SuperBottoms, a sustainable baby and mom care brand, has onboarded Indian actor Alia Bhatt as its investor and brand ambassador, the company announced in...

By choosing unconventional and playful names, these brands aim to spark curiosity and establish a unique brand personality Mumbai: In May 2023, India was home to more than 600 direct-to-consumer (D2C) brands, as per Statista. In 2022, the Indian D2C...