D2C buzz India
Marketing
5 Secrets to building brands that last by brand gurus
Marketing and branding experts reveal the secrets that businesses can use to build that build brands that stand the test of time and stay relevant
New Delhi:Â While strategies and tools of brand building change over time, fundamentals are timeless. Sticking...
Beauty & Wellness
D2C brand Brillare: Leveraging the beauty of transparency
D2C beauty brand Brillare is winning over customers by putting all its ingredients on the packaging and continuing the transparency across all its communication
By Zainab S. Kazi
In the highly competitive D2C beauty and personal care space, D2C brand Brillare...
Latest News
Mensa Brands brings home décor brand Folkulture to India
Mensa Brands acquired Folkulture in 2021 and it has grown 150% since then
Bengaluru: E-commerce aggregator platform Mensa Brands has launched home décor and kitchenware brand Folkulture in the Indian market, the company said in a press release on Tuesday.
“This is...
D2C
The D2C growth story
According to reports in Q2 2022, Indian D2C startups raised $599.7 million or 42.7% of all e-commerce funding during the quarterNew Delhi:Â Today the D2C market size is increasing in leaps and bounds and India houses more than 800 D2C...
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Latest News
Digital Icon : Rakesh Bali
Rakesh Bali is at the helm of brand marketing, communications, events, and sustainability-related marcom initiatives for the petrochemicals segment...
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