D2C

The company plans use the funds raised to attain leadership in smartwatches, scale its business across channels and geographies (including outside India) and strengthen its category leadership in audio.New Delhi: Leading audio and wearables brand boAt has raised Rs 500...

Annu Grover, Founder and CEO of Nurturing Green had to first plant the seed to change the perception of buyers about gifting and buying plants online before he could enjoy the sweet fruits of success.Nurturing Green started in 2009...

In a conversation with Shehlina Soomro, Co-founder, Saritoria to know the insights of the business.If you had to pen down your top 3 learnings from 2021 then what would that be?Patience Flexibility CompassionFrom your brand's perspective, what changes...

Sparkling water is turning out to be a big market spinner within the non-alcoholic beverages category. The trend follows lead from consumers turning towards healthy and nutritious drinks. More and more people are adopting a no-sugar and calorie-free lifestyle,...

Sleepsia, a global M2C (manufacturer-to-consumer) brand has raised USD 2 million impact funding from its parent company Agile Ventures, a high-octane venture capitalist, an official statement highlighted.The company’s statement also highlighted that with this recently secured funding, the brand...

Healthy snacks brand company Happilo has raised $25 million from Motilal Oswal Private Equity(MOPE) to build direct to consumer healthy snacks business that will include dry fruits, trail mixes, nut protein bars and muesli, an official statement highlighted. The statement...

In talk with Manish Aggarwal, Director, Bikano to know the insights of the business       If you had to pen down your top 3 learnings from        2021 then what would that be?Hygiene, Convenience &...

Health has taken the spotlight, courtesy the pandemic and more and more brands are cashing on this change by aggressively bringing conscious products to the market. According to a recent report, India is projected to have an addressable base...

Honasa Consumer Pvt. Ltd. (HCPL), the parent company of Mamaearth and The Derma Co. launches a new skincare brand  AYUGA, an official statement highlighted.The brand has collaborated with yoga and wellness ambassador, Shilpa Shetty Kundra, to craft the brand...

D2C fashion brand Bewakoof has signed on Sidharth Malhotra and Fatima Sana Shaikh to promote the brand on its digital platforms. The duo will be seen sporting the Bewakoof collection in the campaign themed ‘Never Change’. The campaign will...