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5 Secrets to building brands that last by brand gurus
Marketing and branding experts reveal the secrets that businesses can use to build that build brands that stand the test of time and stay relevant
New Delhi:Â While strategies and tools of brand building change over time, fundamentals are timeless. Sticking...
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The Belgian Waffle Co’s ‘National Waffle Day’ draws massive crowds despite heavy downpours
The three-phased campaign with a theme of #GetWaffling conceptualised by SoCheers, offered delectable waffles at Rs 100
Mumbai: On 19 July, The Belgian Waffle Co, a waffle brand, celebrated National Waffle Day and witnessed a massive crowd during the campaign...
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Starbucks ‘fully committed’ to Indian market, says India JV Tata Starbucks
Tata Starbucks is a 50:50 joint venture between Tata Group FMCG arm Tata Consumer Products Ltd (TCPL) and US-based...
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