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Dipendra Goenka

Retail Tech case study: Forever New’s ad spending returns increase 30X

Forever New also achieved 85% return customers while clocking an average order transaction (AOV) of Rs6000 Mumbai: In 2006, Dipendra Goenka, started Forever New with a vision to offer elegant and stylish clothing to women worldwide. Today the chain boasts...
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An American or a British model doesn’t work in India. It must be Indianized: Abhijeet Anand, AbCoffee

Abhijeet Anand, founder and chief executive officer of AbCoffee talks about the changing lifestyles of Indians; the future of...
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