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Myntra integrates reward points from multiple banks and brands with Twid

The collaboration allowed customers to leverage loyalty and reward points from various banks and brands, including Intermiles, Payback (now Zillion), TimesPoint, and debit/credit card programsBengaluru: Fashion and lifestyle e-commerce platform Myntra has partnered with rewards-based payment network Twid to...

Brand trust trumps discounts and reviews for over 67% of shoppers: Survey

Resale value is the least influential factor at 15%, followed by recommendations from friends at 26% and product affordability at 30% Bengaluru: As many as 67% of consumers prioritise trusted brands when purchasing new products or services online in the past...

GST officers working on registration mechanism for ‘shared warehouse’ for e-commerce suppliers

The issue of taxation for warehouses has cropped up after multiple suppliers have geo-tagged the same warehouse as their 'additional place of business' under the GST rulesNew Delhi: GST authorities are working out a mechanism to deal with the...

Flipkart Iris to provide brands with insights on customer behaviour

Iris will help brands make data-driven decisions that can significantly improve conversion rates and salesNew Delhi: E-commerce company Flipkart on Monday launched Flipkart Iris, a platform designed to provide insights about customer behaviour to brands.Iris will provide brands with...

ONDC getting traction; 5 lakh sellers onboarded so far: DPIIT Secy

The ONDC aims to promote an open platform for all aspects of e-commerce retailNew Delhi: The government-backed initiative ONDC (open network for digital commerce) has started getting traction in the e-commerce sector and so far five lakh sellers have...

Amazon India launches ‘Sushruta’, a wellness program for truck drivers

A series of health camps are being organised in Bengaluru, Manesar (Haryana), and other parts of the country for truck drivers, offering screenings for over 70 health parameters Bengaluru: E-commerce platform Amazon India has launched Sushruta, a health and wellness program...

Ajio unveils ethnic collection Inspired by Netflix series Heeramandi: The Diamond Bazaar

Launched under Ajio’s House of Ethnics, the limited-edition collection will offer over 250 stylesBengaluru: Reliance Retail’s fashion e-commerce platform Ajio has unveiled an ethnic collection inspired by Netflix and filmmaker Sanjay Leela Bhansali’s series Heeramandi: The Diamond Bazaar, the...

Complaint filed against Flipkart, BigBasket for allegedly making employee work on election day

When contacted, Flipkart said it is giving paid holidays to only eligible employeesNew Delhi: A complaint has been filed against e-commerce major Flipkart and Tata Group firm BigBasket for allegedly making delivery boys work on the day of voting...

Govt’s hackathon gets innovation solutions to detect dark patterns in e-commerce platforms

The solutions received span a broad spectrum of technologies and approaches, tailored to address 13 specified dark patterns identified by the Consumer Affairs MinistryNew Delhi: The government has received innovative solutions for detecting dark patterns on the e-commerce platforms...

Fashion retail house Brand Studio Lifestyle forays into the Middle East

This marks the first step in BSL’s global expansion plan and its portfolio will now be available for consumers across UAE, Saudi Arabia, Bahrain, Kuwait, Qatar, and Oman Bengaluru: Bengaluru-based fashion brand house Brand Studio Lifestyle (BSL)  has expanded into the Middle...
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AbCoffee opens 50th outlet in just two years

The homegrown takeaway coffee chain reached the milestone by opening four new outlets in MumbaiMumbai: Tech-enabled grab-and-go coffee chain...
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