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Employee Engagement

Microsoft, TCS, Amazon India’s most attractive employer brands: Survey

Others in the top 10 most attractive employer brands include Tata Power Company, Tata Motors, Samsung India, Infosys, Larsen & Toubro, Reliance Industries and Mercedes-BenzNew Delhi: Microsoft has emerged as India's most 'attractive employer brand', followed by TCS and...

Community building and employee engagement: Key retail mantras for FY25

Assembling a community around the brand and strengthening the brand's internal community or team is crucial, according to industry leaders at PRC 2024 Bengaluru: Building a niche community centred on a brand, backed by thorough market analysis and strong employee involvement...

4 mega brands that faded into oblivion

These brands once had a cult following across the globe. But they failed to adapt to the changing times and today, they are all but forgotten….New Delhi: Over the decades, brands like Apple, Netflix, Amazon and Facebook became household names....
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Expect demand moderation to continue; small packs selling more, price hikes likely: HUL

While premiumisation is continuing, he said, "There is a preference for smaller packs across categories and that has become...
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