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ethnic wear

Soch unveils new ethnic wear collections

Bangalore-based ethnic wear brand, Soch has introduced its new collections - 'Kiara & 'Yana'. In sync with the trends for the new season, these collections comprise of fashionable everyday basics to luxe designer wear. Offering an impressive array of stylish ethnic...

Indiaroots is not focusing on breaking even

The market size of online fashion wear in the year 2015 is about Rs 2,200 crore (US$ 0.37 billion) and it is expected to grow to Rs 3,300 crore (US$ 5.5 billion) by the year 2020, says Rahul Narvekar,...
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The D2C playing field

Challenges and opportunities for emerging D2C brands in India’s digital marketplaceThe Indian direct-to-consumer (D2C) market is expected to exceed...
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