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Booster opens first India store

Canadian juice brand ‘Booster Juice’, through its India franchise Brand Calculus, has opened their first outlet in India at the Select Citywalk mall in New Delhi. The company plans to expand its retail network in the country by opening...

Alchemist to take PE route

Chandigarh-based Alchemist Group plans to open 1,200 outlets of its quick-service restaurant chain Republic of Chicken, by the year 2010, and has planned investments worth Rs 800 crore, which it will incur through private equity."The total investment will be...

PETA asks people to boycott KFC

Activists from People for the Ethical Treatment of Animals (PETA) yesterday wore skeleton costumes and staged a demonstration outside American fast-food outlet Kentucky Fried Chicken (KFC) in Chennai against the alleged abusive treatment of birds.PETA activists stood outside KFC...

KFC eyes expansions through franchisee route

Kentucky Fried Chicken (KFC), one of the world’s largest chicken restaurant brands, is planning to take the franchise route for expanding its functions throughout India.“We plan to open 50 stores by 2008-end. Our business model is primarily a franchise...
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Digital Icon : Rakesh Bali

Rakesh Bali is at the helm of brand marketing, communications, events, and sustainability-related marcom initiatives for the petrochemicals segment...
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