FCB (advertising agency)

Wal-Mart hires and fires new ad agency

Indiaretailing Bureau - December 8, 2006

After the departure of a top marketing executive that helped Wal-Mart to take up another advertisement agency - Interpublic's DraftFCB, Wal-Mart has dropped this agency. A Wal-Mart spokeswoman said that the decision was taken after the information that was...

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