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Omni-Channel: More than just a buzzword

In the pre-internet era, flow of information was to a great extent unidirectional, that is, from corporations/media houses to consumers. But with the rapid diffusion of the internet, not only did the world witness a paradigm shift, but even...

Flipkart introduces global brand licensing for Indian sellers

Indian e-commerce major Flipkart has come up with a new brand licensing initiative to ease the process for international brands entering India and to offer consumers more authentic and branded merchandise. Introduced under Flipkart's seller programmer the initiative is “a...

Flipkart launches children's store 'Li'l Stars'

India's largest ecommerce company Flipkart has marked children as a "high focus" category in the fashion segment for the coming year and has announced the launch of 'Flipkart Li'l Stars' , a store dedicated to children on its platform. Sales...

Flipkart exclusive partner for Spice Nexian

Spice Mobiles has exclusively partnered with Flipkart to launch its international smartphone brand 'Nexian' in India. With a price of Rs.3,799, the phone is being made exclusively available on Flipkart from December 18. The dual-SIM smartphone sports a 4.5-inch Dragontrail glass...

Electronic accessories, mobiles top performing categories in 2015: Flipkart

Rising mobile internet penetration in India clubbed with the availability of a wide variety of brands and products at the touch of a mobile screen have truly made 2015 the year of e-commerce in India. A latest survey by...

HUL, Bharti Airtel, Flipkart amongst companies ASCI upholds for misleading advertisements

The Advertising Standards Council of India (ASCI) has upheld complaints against 54 campaigns for misleading advertisements during September out of total 84 complaints received. Of the ads that violated ASCI's code in September, majority were from the health and personal...

Flipkart discontinues e-book category

E-commerce major Flipkart has discontinued the sale of e-books (electronic books) on its website. Customers will no longer be able to purchase e-books on Flipkart; however, their previous purchases will remain intact. Flipkart has transferred its e-library to Kobo, the...

Voylla makes big-ticket management hires, says aggressive on expansion

Jaipur-based online jewellery retailer, Voylla.com, has announced the appointment of Tapan Roychoudhury (as Head of Offline Channels) and Prashant Sharma (as Head of Finance) to bolster its extensive expansion plans. Along with the these two key appointments, the company plans...

Mobile-first apps drive rapid retail app growth in India

With the steep rise in internet and smartphone penetration in India, the top 10 retail apps in the country have seen 4.4x year-on-year growth, outpacing more developed markets such as US and Japan, shows a analytics report by App...

Parsel marks forward integration with Accord Ecom acquisition

Mumbai-based logistics services provider Parsel Technologies has reportedly acquired Accord Ecom Solutions Pvt Ltd, a third-party logistics provider, for an undisclosed amount. "Following the acquisition, Accord Ecom’s delivery assets and manpower will continue operations under the brand name Parsel," Parsel,...
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Havells India Q1 net profit up 42% at Rs 407.51 crore

The company had posted a consolidated net profit of Rs 287.07 crore in the same quarter last fiscalNew Delhi:...
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