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5 Indian celebrity-owned brands that were huge hits

After the five celebrity brands that did not do well, we bring you a list of five  celebrity-led brands that have not only captured consumer interest but have also prospered in the highly competitive market Bengaluru: Celebrity-driven brands have become a significant phenomenon...

6 digital-first brands that went physical

These offline brands took the offline route to expand and reach a wider customer base Mumbai: While online offers convenience, offline offers experience and today’s consumers want both, compelling several digital-first brands to transition into the physical world. According to a 2022...

Akshay Kumar’s clothing brand Force IX enters Bengaluru

The new outlet is the brand's second retail store in India and is located at Phoenix Marketcity, Whitefield, BengaluruBengaluru: Bollywood actor Akshay Kumar's athleisure wear label Force IX has launched its first store in Bengaluru, a company official wrote...

Myntra launches Bollywood Icon Akshay Kumar’s fashion brand ‘Force IX’

Force IX is set to offer an array of options across t-shirts, shirts, sweatshirts, cargos, joggers, chinos, Co-ord sets, Boiler suits, Dungarees and accessories on Myntra Mumbai: In a first-of-its-kind association, Myntra announces the debut of Bollywood icon, Akshay Kumar's...
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Chandni Chowk Wedding Festival draws 1.56 million visitors at Omaxe Chowk

More than 75 brands across fashion, jewellery, and lifestyle from Chandni Chowk and Omaxe Chowk came together for the...
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