Gaurav Khurana

The year 2016 had just begun!! It's hard to believe that the year just passed by. 2016 was a milestone year in a lot many ways. Here's a look at how the retail industry fared in 2016… E-commerce took over the...

The Indian retail industry has undergone a paradigm shift from a product-oriented industry to a more marketing focused industry with the 'customer' taking center stage. The customer today is spoilt for choice owing to diverse factors like multiple brand...

Three fledgling e-commerce start-ups - Voylla, Rare Rabbit, and Wandertrails have partnered with multi-brand loyalty program PAYBACK to expand into emerging sectors like fashion jewelry, men’s premium clothing and experiential travel - sectors which have been witnessing growth in recent times. The move...

The Indian retail industry has come of age and has emerged as one of the most dynamic industries in the world. Accounting for over 10 per cent of the country’s Gross Domestic Product (GDP) and approximately 8 per cent of the employment, it...

Gifts! Who does not like receiving gifts? In retail, the moment you reward your customer with a freebie or a gift, chances are you shall be tying him down to your brand for a good amount of time, or,...

Gaurav Khurana Chief Marketing Officer and Head of Online & Affiliate Business PAYBACK As a Chief Marketing Officer and Head of Online & Affiliate Business at PAYBACK India, Gaurav Khurana plays the role of a brand custodian who is responsible for driving...