Gen Z

New Delhi: India's private consumption has almost doubled to USD 2.1 trillion in 2024 from USD 1 trillion in 2013, growing at 7.2 per cent CAGR, faster than the US, China and Germany, according to a report.On course to...

The study reveals that 83% of Gen Z shoppers rely heavily on customer reviews to make purchasing decisionsBengaluru: As many as 66% of Gen Z shoppers (aged 18-25) prefer to shop online rather than in-store, according to a report...

Sumit Jasoria, co-founder of NEWME, elaborates on the brand’s origin, its use of technology, online and offline expansion strategies, and more…Bengaluru: Gen-Z represents the future spending power in luxury and holds the current spending power in affordable premium and...

Gen Z currently drives 43% of India's consumer spending, with their collective spending power reaching $860 billionBengaluru: With a population of 377 million, Gen Z's (people born between 1997 and 2012) collective spending power has surged to $860 billion...

Zecode’s first four stores will open in Bengaluru this week, featuring over 5,000 SKUs catering to men, women and kids Bengaluru: Mumbai-based fabric and garment manufacturer Siyaram’s is entering value fashion retailing business with a new format. The company is set...

Influencer marketing has become a core part of every brand’s marketing. But does it benefit brands? New Delhi: For Gurugram-based audibles and wearables brand Boat, choosing Bollywood actor Ranveer Singh as its brand ambassador was easy as the actor resonates with...

Twenty-four-year-old Sanya Runwal, director - Retail, Runwal, speaks about the guiding principles behind the group’s retail transformation, future developments and her vision for brand Runwal as the next generation leaderWhen travelling on the Eastern Express Highway in Mumbai it’s...

Spanning over an area of 1,150 sq. ft., the store is located in the posh sub-city of Vasant KunjNew Delhi: Consumer electronics company Samsung has opened a new premium experience store at Ambience Mall in New Delhi’s Vasant Kunj,...

More than 80 per cent of Indian online shoppers come from tier 2 and beyond cities such as Ambur, Rourkela, Sangli and ZirakpurNew Delhi: Softbank-backed e-commerce firm Meesho on Thursday said 33 per cent of users under the age...

Ulhas K Udayakumar, E-commerce Head, Seiko India, shares how the heritage brand that introduced quart watches to the world is attracting new-age customers while maintaining its legacyNew Delhi: With over a decade of experience in the e-commerce realm, Ulhas...