Gen Z buyers
Fashion & Lifestyle
Swiss innerwear brand Sloggi to introduce innovative products
Targeting Gen Z audience of 18-25 years, the brand is set to innovate its product line across markets, including in India Bengaluru: International bodywear brand Sloggi owned by Swiss innerwear manufacturer Triumph International is set to innovate its product line across...
Retail
Social Media rapidly emerges as a critical business and marketing channel to target Gen Z buyers
Generation Z currently makes up 24 percent of the global population and is set to have significant spending power. This 'digitally native' population cohort, born between 1993 and 2007, will be an important customer base in the future.The US...
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Latest News
Hygiene Brand Pee Safe hires Arijit Sen as VP
The company aims to achieve robust sales and garner lion’s share in the Rs 8000 crore feminine hygiene market.
New...
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