GenAI

This GenAI-driven platform leverages sophisticated artificial intelligence to personalise shopping experiences, making them more engaging and intuitiveAs the retail landscape rapidly evolves, the fusion of physical and digital commerce—termed 'phygital'—is becoming increasingly crucial. RetailGPT, developed by Pathfinder, is at...

Zahid Ansari, VP - Information & Retail Technology, at Forever New sheds light on the company’s tech journey and discusses the growing influence of AI in every sphere and functionNew Delhi: With two decades of experience, Zahid Ansari has...

From more impactful campaigns and meaningful and faster query resolution to substantial savings in marketing spending, leading businesses are reaping tangible benefits of Generative Artificial Intelligence New Delhi: About six months ago, menswear brand Blackberrys would generally spend around Rs...

Enterprises are seeing significant benefits from conversational platforms, such as higher engagement rates and the ability to personalize interactions at scale with GenAI. Here's how it can be used to secure a lasting competitive edge in the marketplaceIndia is...

Sreekanth Chetlur, chief e-commerce officer, of Shoppers Stop, speaks about the three-decade-old physical-first department store chain’s e-commerce journey, goals and strategies New Delhi: With over 15 years of experience in digital, e-commerce, and omnichannel operations across diverse industries including retail,...

This fundraise will help us invest more in product engineering and will help us accelerate the various projectsNew Delhi: Software startup Testsigma on Wednesday said it has raised $ 8.2 million in a funding round led by MassMutual Ventures, and...

Sreekanth Chetlur, Chief E-commerce Officer, Shoppers Stop speaks to Mannu Mathew, Assistant Editor, IMAGES Group about the almost three-decades-old department store chain’s ongoing e-commerce journey, omnichannel approach, mobile application and much more. Chetlur also points towards the importance of...

When you're building a solution, make sure that you have the right data, that would make it a powerful solutionNew Delhi:  Businesses must understand new technology before incorporating it into solutions, avoiding hype, said Ravi Vijayaraghavan, Chief Data Analytics...

A total of 93% of respondents, it said, anticipate AI-powered tools to create cyber risk for their organisations in FY25New Delhi: GenAI presents dual prospects of possibilities and peril, and a large majority of cybersecurity leaders from around the...

By Aditi KashyapA lot of tasks which earlier were too difficult to automate can now be automated to a great extentNew Delhi: Cloud-computing platform Amazon Web Services (AWS) on Wednesday announced the launch of its generative AI service Amazon...