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GenAI-powered conversational messaging platforms can bring more consumers to e-commerce: Report

The report also highlighted the growing user preference for leveraging conversational platforms for daily tasksNew Delhi: GenAI-powered conversational messaging platforms, like through WhatsApp, have the potential to bring more social media users to shop online, according to a report...

How generative AI can help retailers achieve better personalisation

With its conversational capabilities, generative AI can help retailers understand their customers better, create personalised experiences, optimise operations while driving revenue growth Retailers in India are facing challenges on multiple fronts – the global economic downturn, rising customer expectations, supply...
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Swiggy announces 5th ESOP liquidity programme worth $65 million

So far, the company has cumulatively enabled over Rs 1,000 crore of ESOPs liquidity over the five events, benefitting...
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