Godrej Tyson Foods
FMCG
We will soon place Yummiez in international markets: Mohit Marwaha of Godrej Tyson Foods
Mohit Marwaha, AVP, Yummiez, Godrej Tyson Foods, shares the brand’s expansion plans and marketing strategiesNew Delhi: Godrej Tyson Foods Ltd (GTFL), the company behind the brands Godrej Yummiez and Real Good Chicken, plans to take the Yummiez brand to the...
Food
Godrej Food Trends Report: Indian cuisine, millets to rule in 2018
What’s on your dinner plate today is influenced by a number of factors – the time of the year, your lifestyle, where you reside and so on. The food world has seen a number of trends in the past...
Retailer
Arabind Das
Chief Operating Officer
Godrej Tyson Ltd.
Arabind Das is in the right place at the right time. The staggering interest and private investments in India's grocery retail and foodservice start-ups are a pre-cursor to what analysts believe is the golden age...
Progressive Grocer
Godrej Tyson to invest in last-mile cold chain to boost sales network
Godrej Tyson Foods, the leading manufacturer of poultry and frozen food products, is embarking on a major distribution augmentation drive, which will see its products touch retail points at 100-plus smaller towns and cities across India.In addition, the company...
Progressive Grocer
Godrej Tyson Foods Launches Chicken Kheema and Plans to Expand its Retail Footprints
Godrej Tyson Foods has expanded its frozen food portfolio under the brand, Real Good Chicken with the launch of chicken kheema in a 300 gm pack for Rs 68.Leveraging the strong distribution network of over 4000 retailers across India,...
Progressive Grocer
Marketing Mantra
In-store promotions come with their own success story; they address visitors and convert interest into business propositions. Given that in modern trade formats majority of purchase decisions are made in the store itself, this becomes an important means for...
Retail
Godrej Tyson looks to enter ready-to-eat segment
Godrej Tyson Foods, the 49:51 joint venture company formed a year ago, is getting ready to unveil the US-based Tyson brand through the food services channel comprising institutional sales. “We will launch the Tyson brand in the B2B segment...
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RBI permits UPI transactions via prepaid payment instruments using third-party apps
A PPI issuer, in its capacity as a payment system provider, should not oonboardcustomers of any bank or any...
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