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Gujarat Cooperative Milk Marketing Federation

No surprises here… Rs 20,000-crore Amul is officially India's most meaningful brand

As per a recent study undertaken by Havas Media, Gujarat Cooperative Milk Marketing Federation's (GCMMF) Rs. 20,000-crore power brand Amul has emerged as India's Most Meaningful Brand. Other brands from India in this category include Cadbury, Google, Britannia, Life...

Ice- cream market warms up in India; Cold Stone Creamery to open 40 outlets

Just two weeks after Nestle-owned premium ice cream brand Mövenpick announced its plans to open 50 outlets in India, Arizona, USA-based Cold Stone Creamery, which is known for its fresh handcrafted ice cream, reveals that it is set to...

‘Amul’s India’ book launched in Mumbai

Gujarat Cooperation Milk Marketing Federation (GCMMF), the largest producer of milk in India under the brand name Amul, has announced the launch of ‘Amul’s India’ book at an event in Mumbai. Amul’s India is based on 50 years of Amul...

Amul Sponsors the Indian Contingent to 2014 Commonwealth Games and Asian Games

India’s largest food products marketing organization Amul today announced its sponsorship of the Indian contingents to the Glasgow 2014 Commonwealth Games and Asian Games, Incheon, South Korea by signing a MoU with the Indian Olympic Association. The MoU was...

GCMMF Selects Botree Software for Distribution Management Solution and Sales Force Automation

Gujarat Cooperative Milk Marketing Federation Ltd. (GCMMF) a leading food product marketing organisation headquartered in Anand, Gujarat, is going to automate their distribution to get more visibility in the secondary sales, stock, claims, scheme spend, channels, beat, salesmen productivity,...

Flavoured Fermentation

The packaged yoghurt category in India is yet to taste the power of pathbreaking innovation, but with consumers willing to give flavoured and probiotic yoghurt varieties a try, there is enough scope for growth in the category. Companies now...

Amul sees big fat profit in milk, dumps chocolates

Amul chocolates, which made a determined entry in the market in the nineties and stayed put till a couple of years ago, is barely seen on shop shelves nowadays.The grit with which the brand, then only known for its...

Amul pro-biotic ice-cream awarded

Pro-biotic ice-cream from Amul has bagged The International Dairy Federation Marketing Award-2007. The award was announced on October 3 at the World Dairy Summit in Dublin, Ireland.“These campaigns are excellent examples of best practices in branded and generic marketing from...

Amul gets its modern act together

Following the footsteps of global fast-moving consumer goods companies in India, dairy major Gujarat Cooperative Milk Marketing Federation (GCMMF), which markets its products under the Amul and Sagar brands, is in the process of setting up a separate cell...
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Haldiram Snack to invest Rs 300 crore in Bihar; will set up manufacturing plant

The manufacturing plant is expected to be operational by mid-2027Patna: Haldiram Snack, a leading player in the packaged food...
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