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How India Shops Online

With 350 mn shoppers, India's e-tail market to clock GMV of over US$ 100 bn by 2025: Report

India's e-retail market is geared to touch Gross Merchandise Value (GMV) of US$ 100-120 billion by 2025 with nearly 350 million shoppers logging onto digital platforms to make purchases, a report by Bain & Company said on Tuesday. The report...

Online shopper spends less than nine minutes per visit

An online shopper spends less than nine minutes per visit on an e-retail platform and browses more than 20 product pages before making a purchase. Over the past year, consumer engagement with online platforms has increased, according to a report...
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Blur India: Scaling clean beauty to new heights

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