Hrithik Roshan
Retail
Flair to launch ad for new pens under brand ambassador Hrithik
Leading pen manufacturer Flair is launching a series of new pens backed by a high visibility publicity campaign featuring its recently appointed brand ambassador Bollywood superstar Hrithik Roshan.
"Hrithik would be a big brand differentiator and help Flair Pens increase...
Fashion & Lifestyle
Hrithik launches HRX's new collection
Hrithik Roshan's fitness and sportswear wear brand HRX has come out with the Activewear Collection 2016.
With a wide range of apparel for both men and women, the new collection focuses on the perfect athleisure balance of sport, comfort and...
Retail
Hrithik introduces Rado's chocolate brown collection
Actor and Rado brand ambassador Hrithik Roshan has introduced the Swiss watchmaker's chocolate brown high-tech ceramic collection.
"Rado is known for watches par excellence and yet again they have surprised me with this delicious chocolate brown high-tech ceramic collection. In...
Retail
Hrithik Roshan is VIP's new brand ambassador
Hrithik Roshan will now be the brand ambassador of luggage brand of VIP with campaign titled 'When you are very important'.
The campaign was filmed in Prague, the largest city of the Czech Republic. Hrithik in this commercial is showed...
Fashion & Lifestyle
Myntra sees All About You as $100 ml brand in next 2 years
Online fashion retailer Myntra has recently launched its new fashion range-- All About You-- designed by actor Deepika Padukone.
The new range called 'All about You', priced Rs 1,500 onwards, is aimed at women aged between 20-35 years.
Myntra says that...
Beauty & Wellness
Rohith Kumar Bettappa: Fortune Favours the Brave
Bangalore-born Rohith Kumar credits his father for showing him the way into the hair dressing industry. After having worked for seven and a half years, today this 21 yearold has blitzkrieged into instant fame as he’s won the prestigious...
Fashion & Lifestyle
Celeb-retail Symbiosis
From Devika Rani To Madhuri Dixit – Almost every actor has been roped in to launch a thousand products. From Lux and Digjam to Marlboro, Dabur and Macroman, companies have long loved using celebrities to endorse their brands.The trend...
Progressive Grocer
Brand Impact
Brand equity plays a major role in a volatile business milieu as consumers generally buy trusted brands rather than trying out new ones, observes Mohan Goenka, Director, Emami LtdFoundation Kolkata headquartered Emami Ltd (the flagship company of the Rs...
Beauty & Wellness
Emami Signs Hrithik Roshan as Brand Endorser
Aims to be a differentiator by urging men to ‘Be Interesting’ with its 6 exciting variants in a cluttered market driven by sex appeal. Emami Ltd, the Rs1,821 crore FMCG major in Indiahas ventured into the competitive deodorant turf...
Progressive Grocer
Emami Ventures into Deo Space with ‘He’
Emami, the Rs 1,821 crore FMCG major in India, has ventured into the deodorant space with the launch of its “He” deodorant. Bollywood actor Hrithik Roshan has been roped in as the brand ambassador.Speaking on the occasion, Harsha V....
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Latest News
Digital Icon : Rakesh Bali
Rakesh Bali is at the helm of brand marketing, communications, events, and sustainability-related marcom initiatives for the petrochemicals segment...
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