hyper-personalisation
In Focus
2025 Marketing Forecast: 5 Trends to Watch
From hyper-personalisation to micro-influencers, 2025 is set to usher in a new era of marketing approachesBengaluru: Getting noticed by consumers amid the millions of distractions in today's cluttered retail environment is a challenge, especially for emerging direct-to-consumer (D2C) brands.Unless...
In Focus
Top 9 Technology Trends for Fashion Retail in 2024Â
While digital transformation is no silver bullet, it does promise tremendous opportunities in optimising the market landscape of tomorrow and remodelling businesses into profitable, sustainable enterprisesNew Delhi: Fashion businesses in India and many other parts of the world are...
D2C
6 trends that will dominate the D2C space in 2023
Adopting these trends will help D2C brands gain an edge in the marketD2C or direct-to-consumer brands have seen immense growth in the past few years. The year 2023 looks promising for D2C brands as well. The D2C market is...
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Latest News
3 Omnichannel marketing trends for 2025
New Delhi: The omnichannel marketing world is undergoing a seismic shift. Driven by evolving consumer expectations, technological advancements, and...
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