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A new world of shopping: 100 mn people to make purchases using AR, VR by next year

By 2020, 100 million people would shop in-store and online using Augmented Reality (AR), enabling people to visualise products in different settings, market research firm Gartner said on Monday.Once technologies like AR and Virtual Reality (VR) get powered by...

First IKEA U.S. Planning Studio to open in Manhattan on April 15

IKEA U.S. announced that the first city center location in the country - the IKEA Planning Studio - will open its doors to the public on Monday, April 15. Located at 999 Third Avenue in New York City, the...

Looking at Omnichannel presence in India: IKEA

Swedish home furnishings major IKEA Thursday said it plans to have an Omnichannel presence in India going forward, reiterating its long-term commitment to the country. Last year, the company opened its first store in Hyderabad, spread over 13 acres...

IKEA’s first India store sold more despite lower than anticipated footfall

Swedish home furnishing multinational IKEA's first India store here witnessed less than expected footfall during last six months but the spending by the buyers was more than what it anticipated, said a top company official on Thursday.IKEA'S Hyderabad store,...

IKEA signs MoU to open store in Noida; create 8,000 jobs

Swedish furniture giant, IKEA, has signed MoU with the Uttar Pradesh government for the investment of Rs 5,000 crore to set up an integrated commercial project, including a store, in Noida.The MoU was signed between R K Singh, Principal...

Understanding the HR Policies of IKEA

Ingka Group (Ingka Holding B.V and its controlled entities) is accelerating its transformation, stepping up investments in new and existing IKEA stores and fulfilment centres, developing city centre formats and focusing on its e-commerce platform, to better meet the...

IKEA announces new retail direction globally; to hire aggressively in India

Ingka Group (Ingka Holding B.V and its controlled entities) is accelerating its transformation, stepping up investments in new and existing IKEA stores and fulfilment centres, developing city centre formats and focusing on its e-commerce platform, to better meet the...

IKEA to turn pollution-causing rice straws into products in India

In a bid to reduce global air pollution, Swedish home furnishing company IKEA on Thursday announced its plan to turn rice straws into a new renewable material source for its products.The project, part of the company's 'Better Air Now'...

Jesper Brodin, CEO, IKEA

Jesper Brodin is the CEO of IKEA.Prior to this, he was head of IKEA of Sweden and was responsible for the development of the product range and supply chain. He has been with the company for more than 20...

IKEA to create 10,000 jobs in Maharashtra over next 3 years

Swedish furniture giant IKEA is planning to hire 10,000, both direct and indirect, in Maharashtra over the next two to three years, a senior company executive has said.According to a PTI report: The company opened its first store in...
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5 Pillars of Customer Retention

Customer experience, social media, trust, transparency and data critically impact customer retention said representatives of leading brands speaking at...
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