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Inderdev Singh Musafir

FootwearFiesta is M&B’s new campaign

In an effort to enhance brand recall value of ‘Walk in M&B’, M&B footwear has launched a promotional campaign called ‘Footwear Fiesta’. Launched, yesterday, across all stores in the country, the campaign has already drawn attention of many consumers.   Speaking...

M&B: Moral code of conduct a must for realtors

“In the absence of a moral and formal code of conduct for the real estate developers, the genuine entrepreneurs and business entities stand hassled and harassed,” Inderdev Singh Musafir, director, M&B Footwear, told Indiaretailing.“While the whole country seems to...
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Expect demand moderation to continue; small packs selling more, price hikes likely: HUL

While premiumisation is continuing, he said, "There is a preference for smaller packs across categories and that has become...
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