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Innerwear sales online grew by 80% in FY24: Report

Users from over 340 cities use online channels to buy innerwearNew Delhi: Online innerwear sales rose by over 80% during the financial year (FY) 2024 compared to FY 2023, as per data analysed by Gurugram-based e-commerce enablement software as...

Lifestyle brand Feier debuts into activewear

The brand's latest activewear collection encompasses leggings, remix sets, and an innerwear array, with prices starting at Rs 1,199Bengaluru: Mumbai-based lifestyle brand Feier has forayed into the activewear market, the company said in a press release on Monday.The brand's...

U.S. Polo Assn. opens India’s largest store in Bengaluru

The stand-alone store, spanning across three floors, is situated in Jayanagar 4th Block East, Bengaluru, Karnataka Bengaluru: US-based casualwear brand U.S. Polo Assn. has launched its largest store in the country in Bengaluru, the company said in a press release...

How Tailor & Circus redefined the innerwear market in India

The brand has experienced a threefold increase in revenue on a year-on-year basis, and its customer base has also tripledBengaluru: Since its inception, Tailor & Circus has remained true to its vision of designing extremely comfortable innerwear for men...

Menswear brand DaMensch opens 25 retail stores in 12 months

The company is aiming to cross the Rs100 crore mark with a focused approach of opening retail stores in cities such as Delhi-NCR, Pune, Mumbai, Hyderabad and Bengaluru Bengaluru: Homegrown menswear brand DaMensch has opened 25 exclusive retail stores across India...

Lingerie love- Clovia

Clovia is bringing a strong value proposition to the Indian lingerie segment through its high-quality, fashionable and affordable products. The brand, which is leveraging technology to help women choose beyond the standard cuts, shapes and colours, is well on...

Fashion brand icons: Rahul Shukla of Jockey

IndiaRetailing brings you a series in which we highlight the brand icons in India’s thriving fashion and lifestyle industry. Today, the spotlight is on Rahul ShuklaNew Delhi: No business can survive for long without a vision; even if it does,...

Nykd by Nykaa opens in Hyderabad

This is the third store of Nykd by Nykaa after one each in Delhi and Mumbai New Delhi: Nykd by Nykaa opens a store at the Sarath City Capital Mall in Hyderabad. The brand initially launched with a range of four...

Jockey licensee in India Page Industries to invest Rs 290 cr to set up two facilities in Telangana

Page Industries plans to build the units at Whitegold Spintex Park Facility in Ibrahimpatnam and at Mulugu in Siddipet district. The units will provide employment to 7,000 local youngstersHyderabad: Page Industries Ltd., the exclusive licensee for Jockey in India, said it will...

‘Indian innerwear accounts for 9 percent of the total domestic fashion retail’

Indian Fashion Retail which is currently estimated at Rs 3,61,000 crore is expected to grow at a CAGR of 8.1 percent over next decade to reach Rs 7,88,500 crore by 2028. Among all the fashion categories, innerwear has emerged...
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The D2C playing field

Challenges and opportunities for emerging D2C brands in India’s digital marketplaceThe Indian direct-to-consumer (D2C) market is expected to exceed...
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