insights

While Zudio has considerable digital visibility it is intended to drive footfall to its more than 500 storesIn the ever-evolving landscape of Indian retail, Zudio has emerged as a fascinating case study of a digital-first, experience-centric strategy. This Tata Group...

While q commerce poses a serious threat to kiranas, it offers a myriad benefits, writes retail veteran J. SureshQuick commerce (Q com) has caught the headlines recently for its rapid growth and high valuations. As it whizzes past the...

Nirav Jagad, Chief People Officer of Sugar Cosmetics speaks about ensuring the right opportunities for the right talent in a complex omnichannel organisation that is on a fast track to growthFrom a handful of staff to an army of...

Simple, effective strategies for haircare brands to retain customers In today's competitive market, haircare brands need more than just great products—they need loyal customers. “Retention” is about building lasting relationships that benefit both, the brand as well as the consumer....

Zomato Food Trends is an open platform accessible for free that will analyse data from millions of transactions across India which restaurants can use to take a data-driven approach to prices, dishes and locationNew Delhi: Online food delivery firm...