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IoT solutions

Puma introduces air quality monitoring solution across stores

The IoT solution has already been rolled out in five stores, and there are plans to extend IAQ certification to an additional 80 stores in the near futureBengaluru:  Multinational sportswear brand Puma has implemented an internet of things (IoT)...

How digital technology is enhancing visual merchandising

How technology is being used in visual merchandising for a range of benefits from getting insights into the most popular products, their ideal placement inside the store to assessing the nature of footfall, dwell time and purchase history By Sunil...

Asus India launches Select, an exclusive store for refurbished PCs

Asus plans to open at least one Select store in each division of West, East, and South India New Delhi: Taiwanese tech company ASUS India launched a select store for refurbished personal computers (PCs). The brand’s latest store is located at...
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Digital Icon : Rakesh Bali

Rakesh Bali is at the helm of brand marketing, communications, events, and sustainability-related marcom initiatives for the petrochemicals segment...
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