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James Roper

Definition to measure e-commerce

Even as the internet changes the ways of shopping and retailing, there still has been no agreed international standard for measuring e-commerce. Due to the lack of a capability for measuring, online trade undermines capacity for understanding how to...

New set of definitions to monitor B2C online commerce

The Interactive Media in Retail Group (IMRG) has recently launched the Global E-commerce Measurement Standard (GEMS) – a new set of definitions to measure and monitor B2C online commerce. GEMS is backed by e-commerce industry associations in the UK,...
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Malabar Group’s Playaza to launch Rs 20 crore FEC in Kochi

The 23,000 sq. ft. outlet will be located at Centre Square Mall, MG Road, Kochi Bengaluru: Retail conglomerate Malabar Group’s...
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