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Jaspreet Chandok

Virtual Retailing: Using technology to take stores to the consumers

While financial challenges following the lockdown orders have forced many small and medium-sized-businesses to shut shop, there are others who are reinventing the traditional ways of retailing to attract consumers. The COVID-19 pandemic has caused a fundamental shift in the...

16 retail fashion brands commit to sustainability

Sixteen retail fashion brands have signed the Su.Re (sustainability resolution) project launched by the Textile Ministry, IMG Reliance and Clothing Manufacturers Association Of India (CMAI).Textile Minister Smriti Irani launched the project, in association with the UN, on Thursday at...

IMG Reliance launches fashion portal

IMG Reliance, a joint venture between IMG Worldwide of US and Reliance Industries, on Thursday launched a fashion portal aimed at the evolving Indian consumers.'The Voice of Fashion' will guide Indian users of India about fashion. Its primary partners...

Usha International Limited launches sustainable fashion label ‘Usha Silai’ exclusively at OGAAN

Starting Thursday, Usha Silai, the sustainable fashion label launched by Usha International Limited, one of India’s leading consumer durables company, in consultation with IMG Reliance, will be exclusively available at one of India’s pioneering multi-brand fashion address OGAAN, at...

Usha International unveils sustainable fashion label ‘Usha Silai’

Usha International, one of India’s leading manufacturer of sewing machines, fans and home appliances, launched a curtain raiser of the sustainable fashion label Usha Silai in collaboration with IMG Reliance, through a powerful fashion forward initiative #ReimagineFashion.The initiative aims...

Handloom, understated trendsetter connecting masses with classes (2016 in retrospcect)

From the country's apex fashion body giving prominence to handwoven fabrics at shows to the Ministry of Textiles collaborating with top-notch fashion brands and designers for collections promoting indigenous textile, and social media buzzing with hashtags like #IwearHandloom, 2016...
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By December 2026, The Souled Store expects to have about 200 stores: Co-Founder Harsh Lal

Harsh Lal, co-founder of The Souled Store, shares insights into the brand’s journey, design strategies, plans for both online...
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