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John Erlandson

Brand licensing industry sees opportunity for growth in India

The brand licensing industry, now in its 'nascent stage' in India, is set to grow manifold in the foreseeable future with rising brand consciousness among consumers and higher penetration of modern retail and e-commerce, industry experts said. "The owners of...
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Emami to expand male grooming play with Smart and Handsome, aims Rs 1,000-cr revenue in 3-4 yrs

The Kolkata-based firm has rebranded its 'Fair And Handsome' as 'Smart And Handsome' to expand appeal among millennials and...
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