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JSM Corporation

Experiencing Food

Growth in the organised food service market has resulted in a shift towards customer engagement and specialisation as a way forward, with both established players and new entrants creatinge niche experiences for evolved consumers, for whom, eating out is...

JSM expands its portfolio with the launch of Ginger Tiger

JSM Corporation, a leading name in the hospitality industry has launched a new restaurant concept in Bangalore, Ginger Tiger. It is a Stir-Fry, Chinese casual dining brand. Ginger Tiger, located in Indiranagar, offers a menu, where every dish created at...

CPK strengthens presence in Mumbai

California Pizza Kitchen Inc (CPK), has announced the opening of its third restaurant in India. Opened by CPK franchise partner JSMGGC India Pvt Ltd, a joint-venture between Mumbai-based JSM Corporation and Dubai-based Gourmet Gulf Company, it is located at...

California Pizza Kitchen doubles presence in Mumbai

California Pizza Kitchen Inc (CPK) has opened its second restaurant in India. The new outlet, spread across an area of 4,000 sq.ft with a seating capacity of around 190 people, is situated in High Street Phoenix, Mumbai. CPK has...

Decoding consumers’ behaviour

How to sustain a restaurant's brand appeal? What is the scope for scalability and home delivery? What does it take to keep to the promise? And finally, food courts that are cropping up as a part of mall culture....

FFI ‘09 to explore food industry’s recipes for success

With just one day to go for India’s biggest food event Food Forum India(FFI), the stage is all set to showcase the pioneers and leaders of the food industry. Themed at ‘Recipes for Success: Live learning from pioneers and...

Hard Rock Cafe to open in Pune next week

Globally renowned Hard Rock Café (HRC), promoted by food and beverages company, JSM Corporation in India, will now open its doors to the public in Pune on December 10, but without its trademark bar, atleast for the time being....
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Digital Icon : Rakesh Bali

Rakesh Bali is at the helm of brand marketing, communications, events, and sustainability-related marcom initiatives for the petrochemicals segment...
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