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Kapil Mahtani

Cash On Delivery: E-Commerce’s pain point

Shruti Barrot’s cash on delivery order, a white shirt, has arrived and the delivery executive is waiting at the door. However, Shruti had happened upon a cheaper, smarter piece, which fit her during her mall visit a day earlier...

Luring in the customer with innovative in-store communication

Unlike yesteryears, retailers today needs to entertain and engage customers, else buying can happen online as well. The only differentiating factor today is how well you can enter the heart and mind of the shopper while s/he is in...

Trésmode to accelerate Omnichannel operations

Mumbai’s Trésmode is renowned for its ‘urban chic’ footwear with European aesthetic, and offers versatile collection, from work to party, catering to both men and women. The brand enjoys a notable pan-India footprint marked by own retail formats and...

Footwear brand Tresmode to foray into NCR

Footwear brand Tresmode is all set to expand into the NCR. With the brand already retailing and adding 10 new MBOs at the start of this financial year, Tresmode now plans to raise the count by another 10 points-of-sale...

Trèsmode’s `Shoe-Stopper` at LFW

Trèsmode, the official footwear partner for Lakme Fashion Week (LFW), will unveil a one-of-a-kind 7-feet tall art installation in the shape of a giant stiletto. Offering a unique experience to shoe lovers, this exclusive display will also mark the...
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New Balance opens 2nd store in Pune

The latest New Balance store  is located at Phoenix Marketcity Mall, Viman Nagar, PuneBengaluru: US-based sports footwear and apparel...
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