Koovs.com
Fashion
COVID-19: How e-tailers are adapting to changing consumer behavior
The pandemic has changed the way consumers used to consume fashion. With most consumers switching to working from home, there has been a shift in consumer focus from fast fashion and occasion wear to comfortable, easy and value-for-money clothing...
Retail
E-tailers eye Super Bowl of shopping to boost sales in India
IANS -
Like all things American, Black Friday madness that began after Thanksgiving Thursday took over the Indian shoppers as several online players as well as offline stores on Friday jumped on the bandwagon to boost sales and add new customers...
Fashion & Lifestyle
KOOVS.COM goes offline now exclusively at Central
KOOVS.COM, the ultimate fashion destination in the country, has announced the launch of its first shop-in-shop presence exclusively at Central M.G Road, Gurugram. The launch saw Bollywood celebrity and fashionista, Kiara Advani walk the ramp in the brand’s latest...
Fashion & Lifestyle
Men race to match women in online fashion shopping
IANS -
This is one area where the gender gap may be closing. Women are considered avid online shoppers but men are now giving them stiff competition in the apparel categories and taking the lead in foot-wear and accessories."Over the years,...
Retail
Koovs.com collaborates with Masaba
IANS -
Designer Masaba Gupta has collaborated with online fashion destination Koovs.com to launch a capsule range focused on athleisure.
The collection -- Masaba X KOOVS -- is a mix of fun and individualistic designs. The range comprises ready to wear pieces...
Fashion & Lifestyle
Koovs.com collaborates with London-based illustrator
IANS -
Online fashion destination Koovs.com has collaborated with London-based illustrator Hattie Stewart to launch her first ever ready-to-wear and accessories collection.
Recognised for her unique and playful illustrations, which extend through art and fashion, the collection titled Hattie X KOOVS is...
Fashion & Lifestyle
India inspired us to build an online high street: CEO Koovs, Mary Turner
The Indian e-commerce market is undergoing exceptional growth, estimated to increase by five times to $35Â billion by 2020, driven by the rise of the Internet-connected middle class in key urban centres. Tapping into this growing segment is fashion e-store,...
Fashion & Lifestyle
The role of technology in fashion retail
In every industry, the product may be the star but the customer is always king. The contemporary Indian customer is hard to please. They are technologically advanced, connected over social media, and have varying expectations from fashion brands and...
Who’s Who
Ex-Quasar CEO joins Koovs as Marketing Head
Koovs PLC, the London-listed parent of Indian lifestyle e-commerce venture Koovs, has appointed Gaurav Nabh as its Marketing Director.
Nabh, who was CEO of Quasar before this, will be based in India and operate out of the company's headquarters in...
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Latest News
Chai Sutta Bar opens 2 outlets in Bengaluru
The newly launched CSB outlets are located at Kalyan Nagar and NagarbhaviBengaluru: Quick service restaurant (QSR) chain Chai Sutta...
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