Kunal Tiwari
D2C
WhatsApp: D2C’s favourite customer acquisition tool
WhatsApp messages have a 90% open rate within the first three seconds. This immediacy and engagement, make it an ideal tool for D2C brands to capture potential customers' attention
WhatsApp, with over 2 billion users globally, has come a long...
Leaders Ink
How to give discounts without burning cash
Strategies that can satisfy the customer’s mental need for a discount without eating into a brand’s profitabilityA discount directly translates to offering products and services at slashed prices which attracts customers. Discounts can help unlock non-moving inventory, promote new...
- Advertisement -
Latest News
Haldiram Snack to invest Rs 300 crore in Bihar; will set up manufacturing plant
The manufacturing plant is expected to be operational by mid-2027Patna: Haldiram Snack, a leading player in the packaged food...
- Advertisement -
