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Premium Indian brands lead the country’s denim race

A pair of jeans can be found in practically everyone’s wardrobe – from a hardcore ethnic Indian wear patron to someone who has a collection of trousers in practically every colour. Life without that pair of jeans is unimaginable...
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How Sereko is carving a niche in Indian skincare market with psychodermatology

Founded in 2023, the D2C brand is now gearing up for product innovation, market expansion, and strengthening its retail...
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