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We established the concept of digital-first franchising in India: Zenil Shah, MarcoWagon

Shiv Joshi - November 22, 2023

Zenil Shah, founder of Ahmedabad-based B2B House of Brands MarcoWagon on bringing international brands to India with a digital-first strategy, posting 200% growth year-on-year since inception and launching a TJ Maxx-kind of store in IndiaNormally, when the next generation...

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