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Lifestyle and Flipkart Group enter into a strategic partnership in India

Lifestyle, India’s leading fashion destination for the latest trends, announced a strategic partnership with India’s leading e-commerce marketplace, Flipkart Group (Myntra, Jabong & Flipkart).The partnership will enable consumers to access the best in fashion, in a seamless manner across...

Retail Innovations: Taking customer experience one notch higher

Incorporating innovation that is both interactive and engaging has changed the dynamics of retail. Today, introducing innovation in day-to-day operations is not just about enhancing business functions, it is about providing an incomparable shopping experience as well.To reshape the...

Impact of E-Commerce: Why successful offline brands are jumping on the online bandwagon

A decade ago, e-commerce entered India and changed the lives of urban consumers forever. Today, with the penetration of Internet, e-commerce is changing the lives of Indians in small towns and beyond as well, owing to the convenience and...

HomeCentre to don a new store design concept by 2020

Furniture, decor and homeware retailing arm from Lifestyle International, HomeCentre will launch a new store design concept in India in terms of redesigned fixture systems, in-store tech integration and overall look-and-feel of design and VM possibilities.The brand is already...

Lifestyle launches multiple windows that present summer inspirations like poolside, tropical prints or even rain

Large format retailing venture from the Landmark Group, Lifestyle has recently launched a number of window concepts revolving around a central theme - summer and poolside.Linen, being an wardrobe essential in the summer, Lifestyle partners with linen brand Celio...

An exploratory study of the Indian casual wear market

Casual wear is the modern sovereign of the global fashion world. Honestly, the fashion industry has probably not witnessed a force more unrestrained than causal wear in the past. In the last decade, casualisation has swept through global fashion...

PRM Marketcity: An Opportunity for brands to reach an untapped consumer base

PRM Marketcity a marketplace model designed to suit the needs of people residing in Tier III towns across Eastern India. It is an opportunity for brands across the country to access millions of untapped customers who are still not...

Indian fashion retail’s trendsetters

The Indian Fashion Retail Market is poised for great growth. According to Technopak Research, the Indian Retail Market was estimated to be worth Rs 53,06,400 crore (US$ 792 billion) in 2018 and is expected to reach Rs 1,50,68,300 crore...

How Lifestyle is revolutionising shopping experience

Lifestyle, a part of Dubai-based retail and hospitality conglomerate, The Landmark Group, is a true Omnichannel player with a country-wide presence across 77 stores in 44 cities and delivering to over 18,000 pincodes through their online store.In an interview...

TRRAIN Retail Awards 2019 recognise front-end retail associates; CEOs walk the ramp

The 8th TRRAIN Retail Awards, the world's only such property that recognises exceptional customer service, and was held at the Renaissance Powai following the Retail Leadership Summit 2019. A total of 126 brands sent in 170 stories from 17...
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