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Unwrapping the Archies’ reinvention plan

From tie-ups with q-commerce players and special gift hampers in partnership with category leaders to opening stores in the Middle East, here’s what India’s oldest gifting company Archies has on the cards tohelp revive its past glory…New Delhi: Archies—a...

Is the Indian market ready for chocolate cafes?

What differentiates pure play chocolate cafés from the common garden variety types? Nitin Chordia, the only certified chocolate taster in India, outlines the strengths and weaknesses of different kinds of cafés and the way forward for each of them To...
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Tea Better: India’s new age wellness brand brewing global potential

In less than a year, Tea Better has carved a niche in the industry by focusing on tea categories...
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