LitmusWorld
Research
80 pc consumers look forward for festive shopping: Survey
IANS -
The upcoming festive season comes with a hope for the retailers as they have been severely hit by the pandemic. A survey by the Retailers Association of India (RAI) and LitmusWorld shows that around 80 percent Indian consumers are...
Research
Majority of consumers plan to cut shopping expenditure post-lockdown: Report
An overwhelming percentage of consumers plan to reduce their shopping expenditure, as only 33 percent are excited to shop post-lockdown, according to a survey by retailers body RAI.
According to a consumer sentiment survey by Retailers Association of India (RAI)...
Retail Hub
Your guide to being a customer-centric CIO
Customer Experience is the new battleground. Irrespective of the industry you are in, your consumers and employees expect you to deliver them personalized, easy and unified experiences similar to those provided by Google, Facebook, Amazon, WhatsApp, Apple. These companies...
Retail
The Transformation of Offline Retailing – How Reliance Brands leveraged contextual conversations with their customers to its advantage
Visiting a retail store is an investment of time, energy and money. Hence, offering a superlative experience, not just a product, can help entice customers to come back to the brick-and-mortar stores.The retail sector has seen unprecedented changes in...
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Latest News
Starbucks ‘fully committed’ to Indian market, says India JV Tata Starbucks
Tata Starbucks is a 50:50 joint venture between Tata Group FMCG arm Tata Consumer Products Ltd (TCPL) and US-based...
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