Madhur Singhal
Food
Piece of Cake: Pandemic sweetens cake sub-segment, attracts bigwigs
IANS -
Pandemic-induced acceleration in consumption of bakery items has attracted food majors to venture into the "sweet and convenient" sub-category of packaged cake segment.
At present, the industry estimates the sub-segment's revenue generation capacity of over Rs 2,500 crore per annum.
In...
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