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Mahadevann Iyerr

The Unexpected Opportunity: How COVID accelerated digital & CX journeys of brands, retailers

The online and offline retail worlds are converging faster than ever, and for any successful brand or retailer, a sound Omnichannel strategy has become indispensable for future success. But devising a foolproof Omnichannel strategy calls for detailed analysis of...
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How Sereko is carving a niche in Indian skincare market with psychodermatology

Founded in 2023, the D2C brand is now gearing up for product innovation, market expansion, and strengthening its retail...
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